10 Scary-Good Examples of Halloween Social Media Posts
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Bring back some of your classic Halloween products or services. Make sure your call to action is something that will really grab people’s attention. Your logo and website are your first impression, which is an excellent chance to attract more customers. Maybe you start drinking your coffee from Halloween mugs, light candles around your apartment, or have the Corpse Bride soundtrack on repeat in the background.
However, it is important to remember not to clutter your Halloween social media posts with posts. Simply ask your fans to submit their best Halloween photos from the past years. Then, post the photos on your social media channels and let your fans vote for their favorites. The prize can be anything from a gift card to a free product from your company.
Share photos or videos of your Halloween prep
Including Halloween puns at the start of your posts like in the example below will allow you to put a fun spin on your salesy content. Maybe you are hosting an event soon or releasing a line of Halloween-themed products. Whatever the subject of your countdown is, ensure you take the right steps to get your followers excited. Start by designing some eerie social media graphics for each day of the countdown. You can also leave some Easter eggs to hint at the big reveal.
But try to keep it relevant to your industry and/or the products and services you offer. Grocers can share recipes for making Halloween treats and supplies for a pumpkin carving contest– using ingredients they sell, naturally. Your cover image is your opportunity to go big – retain some branding, but don’t just slap a few pumpkins onto it. If you run Halloween promotions, include text in your cover image that conveys this. The most obvious changes to make are to the cover and profile photo for all social media platforms you are active on.
HALLOWEEN PARTY FOOD INSPO
Create a content category designate to your Halloween content and create a fun mix of posts that will both entertain your followers and direct them toward your website. So take this opportunity to bond with your audience through your love for Halloween and create social media posts expressing how you usually celebrate this spooky season. Share your must-have items and also the habits you indulge in during Halloween. Even for larger corporate or B2B firms, it makes for basic yet powerful social media content. Tag the featured users if they agree- so you may make use of their networks.
If you’re anything like me, you have probably been looking forward to this Halloween since last Halloween—possibly even planning what you’re going to wear. And with all that effort that goes into your incredible Halloween costume ideas, or even your Halloween face paint ideas, it’s no wonder that you want as many people as possible to see it. If you have the perfect photo to post but struggle to think of the best caption to pair with it, you’re not alone. Coming up with an intriguing and witty caption is always the hardest part of the Instagram journey. Marketers and business owners try to come out with great deals, offers, social media campaigns & create Halloween social media posts to engage their audience. Social media marketing is the perfect starting point for when you want to keep your messaging festive and fun.
Ideas for Your Halloween Social Media Posts
To highlight user-generated content's effectiveness as materials for Halloween posts below's an example of the incredible engagement ASOS gained with a single UGC-based Halloween-themed video. From past years' admired Halloween campaigns, a key takeaway is that videos that rely heavily on storytelling are the most successful and brought-to-mind type of content of all time. Over the last couple of days, scary zombies, skeletons, witches, and other frightening creatures have taken over an increasing number of businesses' social media accounts. This way, your blog post has a chance of ranking by the time people actually start searching for that topic online.
Wish your audience a Happy Halloween with a spooktacular Halloween greeting video, like this simple but fun video greeting that Disney shared on Twitter. This is one of the best Halloween content ideas if you are in the lifestyle/homewares niche. Jump into your favorite fall outfits and take one or a bunch of photos to create a Halloween lookbook for your audience.
Halloween blog post ideas for social media or marketing blogs
Everyone loves to add puns and quotes to their social media posts expressing their spirit for the festival. These quotes are perfect for spooking your audience up with a bit of Halloween humor. It is a tradition that people love to do on this spooky night of the year. Why not attempt a theme-based product or a limited-time offer? Customers are always more into themed objects, which they eagerly purchase to utilize at their parties or events.
If your business has a mobile app – or Progressive Web App – Halloween, like Christmas, is a good opportunity to add some holiday season elements to your app. Bars can create unique Halloween cocktails – or modify popular cocktails to have a Halloween twist – and share the recipes on their social media feeds. This is a great way to include your audience and take some of the content-planning burden off your shoulders. Use the questions sticker to request content ideas from the people whose opinions matter most. On Instagram, stories are a great place to build engagement at Halloween. You can even use stories as a tool for market research and Halloween social media games.
This is an idea that can be repeated at any time during the year but works very well during big promotional periods. Each business decides on its own ‘treat’ to reward customers with when making a purchase; this can either be a once-off discount, or a free gift. There’s an idiomatic expression about there being strength in numbers, and this can be very true when small businesses team up.
They have uploaded a cute video of their store as a Halloween social media post. Once you have a few brands on board, start brainstorming some ideas for Halloween-themed content. Here’s how Bath and Body Works posted a Halloween social media post promoting their new festive products. Every customer expects some discounts and deals when it comes to the holiday season, yet it is the best time to win your customer’s heart by offering excellent discounts. Create a sense of urgency and mention the deadline of your offer or you can go for a countdown and say the date when the offer is expiring.
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